1Eleven Group
Categories
Consultants Business & Personal Television & Radio Marketing & Advertising Business & Professional Services
About
Your customers aren't just Googling anymore — they're asking ChatGPT, Perplexity, and Gemini who the best option is, and if you're not showing up in those answers, you're not in the running.
Led by an Emmy-winning newsroom executive turned CEO, 1Eleven Group is a fractional services firm built around AI search visibility.
The research backs up what we're seeing — Gartner's recent communications research found that more than 95% of links cited by AI answer engines are nonpaid. In other words, it's content like earned media coverage — not advertising — that's getting you found. Also, ChatGPT traffic grew 608% year-over-year, even as Google and Bing traffic slipped. Gartner names answer engine optimization (AEO) — the discipline of earning AI citations — as a Communications-specific skill, distinct from the SEO your marketing team already owns. That means you need to accelerate your content engine.
That is exactly where 1Eleven Group works. Using our proprietary Magnetic Method, we build your digital footprint through earned media placements in trade publications and podcasts, LinkedIn thought leadership, and content strategies designed to get you found — and recommended — by AI search. From our hometown just north of Brainerd, we work with business owners and executives across the Brainerd Lakes area and beyond, to become the go-to expert in their space: B2B companies, professional service firms, consultants, and brands who have real expertise, yet still feel invisible.
Discover how your company ranks in AI search with our Magnetic Score quiz. Find out in 5 minutes where you stand. If your customers can't find you when they're using AI, we can help.
"1Eleven Group has been the foundational rock behind the growth of Dyami Starks Basketball... If you are looking for increased awareness, I would highly recommend 1Eleven Group." — Dyami S., owner, Dyami Starks Basketball
"1Eleven Group has delivered real, measurable results — increased awareness, reengagement from existing contacts, and inbound outreach from new prospects asking to start conversations." — Greg A., CEO, Apex Water Solutions